How This Boutique Studio Opened Its Doors in Record Time

In conversation with Jaylah Clark, founder of The Movement Atrium, Alaska.

The Movement Atrium is a pole and aerial studio based in Anchorage, Alaska, founded by Jaylah Clark. It's not just about fitness; it’s a space for self-expression, connection, and movement exploration.

As Jaylah prepared to open her dream studio, she needed a reliable tech platform that could handle scheduling, sign-ups, and admin seamlessly without slowing her down. She needed a tech platform that was fast, intuitive, and robust.

At a Glance

Challenge

Running a new studio with a lean team meant Jaylah managed everything: lead generation, class scheduling, facility setup, and finances. She needed the busywork taken off her plate so she could focus on nurturing her leads and training her team, rather than doing admin tasks.

Solution

She chose Kenko, a platform she already trusted from a previous business. The quick onboarding got her acquainted with the system before the big day. Built-in journeys kept leads engaged before they visited, and automations handled follow-ups, allowing her to focus on opening day instead of learning the software.

Impact

Everything clicked from day one. Jaylah wasn’t wrestling with tech—she could fully focus on planning and teaching classes, building her community, and enjoying day-to-day studio life. The Marketing features in Kenko already help her rank 2nd for pole studios searches in her locality.

Favorite features:

 Contactless check-in, New lead nurture, Intro offer automation, SMS notifications, Reports. 

The Challenge: Launch Within 21 Days

Jaylah had just three weeks to bring her vision to life.

The space was getting ready. The idea was clear. But the systems? Not yet. And for a studio owner, three weeks can feel like three minutes when you’re trying to get everything done. 

Jaylah had to move fast. There was no time to deal with old-fashioned tools that needed months to set up and learn. She needed priority onboarding and a system that her lean team could use with ease.

"My biggest unknowns I would say was definitely finding a software that would accommodate some specific things... And the other challenge was time. I was really concerned about how long the onboarding would be because I actually didn't decide to use Kenko until like three weeks before we opened."

She needed a tech partner who could deliver a digital experience as premium as her studio. With the countdown to launch day underway, there was no room for delays. That’s where the real challenge was.

“… the customer journeys, I thought that would be 10 times harder.."

With so much still in motion, even the basics felt uncertain. Would onboarding happen fast enough? 

The Solution: Focus on the Studio, Not the Systems

Jaylah didn’t have time to experiment. She’d already worked with Kenko through another small business and decided to go with a reliable tech partner. She knew there was no steep learning curve, no complex setup, and fantastic support and premium features she needed. It was one less unknown in an already packed timeline.

“The one thing I wasn't worried about was the customer experience through Kenko."

With so much riding on the first few weeks, every lead counted. Jaylah didn’t have time to follow up or manually build complex workflows from scratch. Kenko’s built-in automations meant new clients got the right emails and texts at the right time.

'I've tried to do business without having a customer journey automated, but with Kenko, that's there for me. So love it. It's catching customers I would have missed, and I love that"

The Impact:  Simpler Ops & Faster Sales

Once The Movement Atrium opened its doors, Jaylah finally had the breathing room to step back and observe what she’d built. And the first thing she noticed? How smooth everything felt.

“User friendly…that's the first thing that comes to mind because ….I'm just clicking buttons and it's (Kenko’s) doing the work for me.”

That ease translated directly into results. Her intro offer took off almost instantly, giving new clients an easy entry point to step into her studio and try something new. 

“..Right now, what's selling is the intro offer. So we have the two classes for $40 intro offer and it is flying off the shelf if there was a shelf for it to fly off of.”

Behind the scenes, things felt lighter—contactless check-ins, automated lead nurture, and payment reminders let Jaylah focus on what’s happening inside the studio.

Conclusion: Make More Time for What Matters

For Jaylah, the real value wasn’t just in the tools or the fancy features—it was in the time it gave her to focus on the studio itself. With the operations running smoothly, she could spend her energy on building community, refining the experience, and simply getting people in the door.

“Yeah, honestly, I think Kenko made it easy for us to focus on operations. That's the biggest thing.”